About ProdUp

Product data, done properly.
ProdUp helps watch retailers and brands keep product content correct, consistent, and ready to publish. We turn messy inputs—specs, prices, descriptions, and images—into a clean structure that stays aligned over time.

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From left: Leiv Kristian Steig (ProdUp Founder), Werner Aisslinger (NOMOS Glashütte Autobahn Designer), Ole Straume Andersen (ProdUp Founder)

ProdUp visit at the NOMOS Glashütte factory

Why we built ProdUp

In watch retail, small data issues create big problems: incorrect filters, wrong specs, mismatched images, and product pages that don’t match the brand’s intent. Fixing it manually doesn’t scale—especially when catalogs change every week.

ProdUp was built to be the layer between source data and storefronts. We standardize, validate, and publish product content so teams can trust what’s online—without constant cleanup.

  • Clean structure: consistent fields and attributes across brands
  • Validation: catch missing or conflicting details before publishing
  • Comparable media: normalized image rules so products read correctly in grids
  • Continuous updates: changes flow through the same pipeline over time

We work closely with retailers, brand partners, and POS/e-commerce setups to make sure the same product truth is reflected everywhere—storefront, internal systems, and marketing outputs.

Let’s collaborate

Ready to clean up your catalog?

Centralize product data and media, validate content, and keep every retailer up to date - automatically.

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WooCommerce via API today. Other platforms available on request.