The work is done once per brand.
Watchmakers and jewellers often carry many of the same brands. That is why ProdUp does the work once per brand, and each store decides for itself how the products are shown.
1. The brand sends what they have
Price lists, Excel sheets and images, in the format they already use. The brand does not need to do anything extra, and it costs them nothing.
2. ProdUp tidies
We make the data consistent across brands. Sapphire, saphir and safirglass become sapphire. Ring sizes are stated the same way regardless of brand. Images get the same scale, and texts are translated into Norwegian and Swedish.
3. You decide
ProdUp adds the products to your online store automatically. You choose what is published, kept as a draft or sold as a special order item. When the brand releases new products or changes prices, your store is updated automatically.
The same word for the same thing
Sapphire is sapphire, no matter who wrote it.
Glass
sapphire, saphir and safirglass become sapphire.
Case diameter
42mm, 42,0 mm and Ø 42 become 42 mm.
Ring size
A ring in eight sizes becomes one product with eight variants.
That is why the filters work across the whole store.
The same scale on every image.
Brands send images in different sizes and with different backgrounds. ProdUp gives every image a white background and the same scale. Two 40 mm watches then look the same size, regardless of brand, and a 34 mm watch looks smaller than a 42 mm one, just as it does on the wrist.
Longines, 40 mm
Breitling, 40 mm
Certina, 40 mm
Longines, Breitling and Certina, all 40 mm, shown at the same scale.
Each store decides for itself.
The same product can be published in one store, kept as a draft in another and shown as a special order item in a third. If your till system is connected, stock and prices can be taken from there.
Published
The product is live and can be bought.
Draft
The product is ready, but customers do not see it until you publish it.
Special order
The product is shown even if you do not have it in stock. The customer places the order, and you order the item in from the brand.
Major changes are checked before they go out, so a mistake does not hit every store at once.
